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Deckers Outdoor Corporation

DECK

Consumer Cyclical · Apparel - Footwear & Accessories · NYSE

$87.02

P/E 12.9×

Is Deckers Outdoor Corporation (DECK) Undervalued? Valuation & Fair Price

At $87.02, the frameworks are split on Deckers Outdoor Corporation today — Warren Buffett and Peter Lynch rate it Buy, Phil Town (Rule #1) rates it Avoid, and Benjamin Graham rates it Hold. Each model calculates its own fair value and margin of safety; create a free account to see the exact buy price behind every verdict.

Valuo fair-value verdict

Deckers Outdoor Corporation looks 156% undervalued

DECK trades at $87.02 versus a blended fair value of $222.83 across 4 investor frameworks. That's a 156% margin of safety to our estimate — the exact buy-below price from each framework is below.

The four investor lenses

See how each legend judges DECK

Pick a lens — the fair-value rail and its checklist update. The exact prices unlock with a free account.

Buffett: Wonderful businesses at a fair price — moat, high returns on capital, owner earnings.

The Value RailUndervalued· +291% upside
1 of 1 fair values are above today's price of $87.
← Lower priceHigher price →
Buffett

Where Buffett marks fair value — the exact price is in the full analysis.

Buffett's checklist

Return on Equity

ROE Consistency

ROE Quality (Low Leverage)

Debt Levels

The full checklist, the exact fair value, and all four lenses side by side

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The six questions · DECK

signal free · score locked

  • Is it cheap enough?Strong

    A great business at the wrong price is still a bad buy.

    Price score — free account

    P/E · PEG

  • Is this a good business?Mixed

    Returns on capital, margins, and the cash they throw off.

    Quality score — free account

    ROIC · margins

  • Can it survive a bad year?Strong

    Debt, liquidity, and balance-sheet resilience.

    Safety score — free account

    Debt · liquidity

  • Are the numbers honest?Strong

    Whether reported profit is backed by real cash.

    Integrity score — free account

    Cash-backed profit

  • Is it getting better?Strong

    Revenue, earnings, and cash-flow trajectory.

    Growth score — free account

    Revenue · earnings

  • Who runs it — and are they buying?Mixed

    Capital allocation, dilution, and insider conviction.

    Stewardship score — free account

    Dilution · insiders

Strong on Price, Safety, Integrity, Growth.

Inside · Price

Price is what you pay for the cash a business earns. Roughly under ~15× earnings is cheap; over ~30× the market is already pricing in strong growth, so you need that growth to show up.

The exact number, the reference bands, and each legend's take unlock free.

See the numbers — free account

Insider & congress activity

Are insiders buying DECK?

Over recent SEC Form 4 filings, DECK insiders bought $0 and sold $1.2M of stock across 8 open-market trades. Insiders sell for many reasons, but they buy for one.

Bought $0Sold $1.2M
Recent open-market insider trades for DECK
InsiderActionSharesValueDate
Shanahan Lauri MdirectorSell4,682$538KFeb 13, 2026
Spangenberg AnnePresident, Fashion LifestyleSell4,063$471KFeb 13, 2026
Spring-Green RobinPresident, HokaSell347$39KFeb 13, 2026
Ogbechie AngelaChief Supply Chain OfficerSell504$41KOct 31, 2025
Ogbechie AngelaChief Supply Chain OfficerSell956$78KOct 31, 2025

Members of Congress have also reported 50 trades in DECK. See the full insider & congress timeline.

Source: SEC Form 4 filings. Open-market buys & sells only. Not investment advice.

See the interactive insider chart & every trade

Bear · base · bull

Three ways DECK could play out

A fair-value target for each scenario, with the assumptions behind it.

Bear case

Bear case price target — free account

Growth disappoints and the multiple compresses — the downside if things go wrong.

Base case

Base case price target — free account

The most likely path given current fundamentals — the scenario to anchor on.

Bull case

Bull case price target — free account

Execution beats expectations and growth holds — the upside if things go right.

See all three price targets — free account

Company financials

5-Year Financials

Income statement highlights — annual, USD

Metric20262025202420232022
Revenue$5.5B
$5.0B
$4.3B
$3.6B
$3.2B
Rev. Growth+9.8%+16.3%+18.2%+15.1%—
Net Income$1.0B$966M$760M$517M$452M
Net Margin18.7%19.4%17.7%14.2%14.3%
EPS (Diluted)$7.04$6.36$4.89$3.25$2.74

About Deckers Outdoor Corporation

CEO

Stefano Caroti

Sector

Consumer Cyclical

Industry

Apparel - Footwear & Accessories

Deckers Outdoor Corporation, operating with its subsidiaries, is a global enterprise dedicated to the creation, promotion, and distribution of footwear, apparel, and accessories. Its product lines serve both casual everyday needs and specialized high-performance activities. The company manages a portfolio of prominent brands: Under the UGG label, it offers premium footwear, clothing, and related items. Teva is known for its range of sandals, shoes, and boots. Sanuk provides comfortable, relaxed casual shoes and sandals. For the athletic segment, particularly ultra-runners and other athletes, Hoka supplies specialized footwear and apparel. Lastly, Koolaburra features fashionable casual footwear, often incorporating plush materials. Deckers employs a multi-faceted sales approach. Its products are available through wholesale channels, including major department stores, independent outdoor and action sports retailers, large national retail chains, and various third-party online platforms. Concurrently, the company engages directly with consumers via its own network of physical retail outlets and e-commerce websites. Globally, Deckers extends its reach across the United States, Europe, Asia-Pacific, Canada, and Latin America, leveraging a broad network of distributors and retailers. As of March 31, 2022, its direct-to-consumer footprint included 149 retail locations worldwide, comprising 75 concept stores and 74 outlet stores. Established in 1973, Deckers Outdoor Corporation maintains its corporate headquarters in Goleta, California.

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  • Today's price vs. four fair-value marks
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  • 5-year financials

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Data as of Oct 19, 2026. Sourced from SEC filings & Financial Modeling Prep.

Educational Use Only · Not Financial Advice

Analysis, scores, valuations, and buy zones are derived from publicly documented investor frameworks (Buffett, Lynch, Benjamin Graham, Phil Town) for learning purposes only. They are not recommendations from licensed financial advisors. Past performance does not guarantee future results. Prices may be delayed up to 15 minutes. Always conduct your own research before making any investment decisions.